Featured Work: Kelly Education Custom Research and Content
The Campaign Objective: Thought leadership to focus on the need for substitute teachers during the pandemic
Deliverables:
• Custom survey, interviews with school board members and school and district leaders
• Robust slide deck summarizing results and analyzing perceptions/uses of Kelly Education
• White paper promoted and posted to Edweek.org
• Custom webinar, promoted/hosted on Edweek.org
Campaign Highlight - Over $228K worth of earned media, including:
• USA Today
• Yahoo! Money
• EdWeek.org
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