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EdMarketer serves to provide K-12 marketing leaders with data-driven insights, research-based analyses, and best practices that help their companies engage and serve their most valuable customers.

This year we asked a series of questions about how district leaders prefer to consume information, what impacts their vendor selection process, and other questions that aim to help you effectively market to them. We also did a deep dive on principals and their preferences, as well as explored district leader perceptions on piloting products in their schools.

To download the full executive summary, please fill out the form. Should you have any questions please feel free to reach out to a member of our team.