Utilizing carefully designed and executed research can help direct your Ed Marketing Strategy. Join Holly Kurtz, PhD, Director of the EdWeek Research Center, and Maurice Bakley, Publisher of EdWeek Market Brief, for an exclusive webinar focused on crafting these impactful custom research initiatives. You’ll hear firsthand insights from Logitech and Learning.com who have partnered with the EdWeek Research Center to achieve their objectives. Learn not only how they navigated the research process but also how they strategically leveraged the findings to drive impactful outcomes.
The webinar will delve into best practices, initiation strategies, comprehensive methodologies, and potential offerings, equipping marketers, researchers, and product teams with the essential knowledge to embark on a custom research project tailored to address their pressing needs and steer their organizational strategy with precision.
Join us for actionable next steps and best practices that you'll only find with EdWeek's Research Center and Marketing Solutions team.
Holly Kurtz directs the EdWeek Research Center, which produces standalone studies as well as analyses for Education Week and special reports. Kurtz began working at Education Week in 2014 after earning a Ph.D. in 2013 from the University of Colorado at Boulder’s School of Education and completing a postdoctoral fellowship at the University of Colorado at Denver’s School of Public Affairs. Prior to attending graduate school, she spent 11 years covering education and other topics for newspapers in Florida, Alabama, and Colorado
Maurice Bakley serves as Publisher of EdWeek Market Brief and Chief Revenue Officer at Education Week, where he leads the organization’s strategy to serve clients across the K-12 ecosystem in the areas of marketing services, paid content and recruitment services. Prior to joining Education Week, he was President of FierceMarkets, a DC-based digital media and marketing firm that grew from an angel-backed startup and was successfully sold (twice) to private equity acquirers.
Join the EdWeek Research Center for an on-demand webinar with actionable take-aways for companies who sell to K-12 districts.